Net Promoter Score (NPS)
Our NPS vs. National Industry Leaders What is NPS? A Net Promoter Score is a measurement of customer experience and loyalty using a 1-10 scale, and can often be used to predict business growth as well. The measurement is calculated based on one simple question: “How likely is it that you would recommend this company to a friend or colleague?” Respondents are then broken down into three different groups: Promoters (score 9-10), Passives (score 7-8), and Detractors (score 0-6)...